Social Media Marketing (SMM) is the way of advertising your brand, product and business to an audience over social media. The core focus of the article will be on the benefits of social media marketing, but before going for it, we’ll first have a look on what is social media marketing? Why we need it? What are the goals of social media marketing (SMM)? What are the strategies of social media marketing (SMM)? What is the life cycle of social media marketing? What is social media marketing or SMM? Social Media Marketing (SMM) is a type of internet marketing. It is a way of marketing your business over the internet specifically on social media websites like Facebook, Twitter, Google+, Pinterest, LinkedIn, YouTube and Reddit. Social media marketing basically covers the activities like sharing of videos, images and contents for the sake of marketing. Because of the immense benefits of social media marketing, you should first learn why we need it? Why we need social media marketing? With
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